Coloressence Pure Matte Lipstick 9 Hours Stay Waterproof Highly Pigmented One Swipe Application Fresh Brew 3 3Gm

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Get a bold, matte look with one swipe application that lasts all day
Enjoy a highly pigmented lipstick that won't smudge or fade
Experience a comfortable matte finish that is waterproof
Ideal for busy days or special occasions with its long-lasting formula

Market-Based Score (India)

66/100 (3.30/5)

Decent

Coloressence Pure Matte Lipstick - Fresh Brew 3 is well-positioned in the Indian market with its competitive pricing and on-trend features.

Rs.319.00 Rs.399.00

Best price from

Amazon.in

Details

Coloressence Pure Matte Lipstick 9 Hours Stay Waterproof Highly Pigmented One Swipe Application Fresh Brew 3 3Gm

The Coloressence Pure Matte Lipstick in shade Fresh Brew 3 is a highly pigmented lipstick that provides a long-lasting, waterproof finish. With its one swipe application, you can achieve a bold, matte look that will stay put throughout the day.

Key Features:
- Long-lasting formula
- Waterproof
- Highly pigmented
- One swipe application

This lipstick is perfect for those looking for a lipstick that will not smudge or fade, making it ideal for busy days or special occasions. It is also great for those who prefer a matte finish that is comfortable to wear.

Pros:
- Long-lasting wear
- Waterproof
- Highly pigmented
- Easy one swipe application

Cons:
- May be drying for some individuals
- Limited shade range

Overall, the Coloressence Pure Matte Lipstick in Fresh Brew 3 is a great choice for those looking for a high-quality matte lipstick with long-lasting wear and intense color payoff.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Matte finish, waterproof, and highly pigmented formula align well with current lipstick trends in India.	Kantar
Brand Strength	20	15	Coloressence is a recognized brand in the Indian cosmetics market.	Euromonitor
Category Momentum	20	10	Growing demand for long-lasting lipsticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar long-lasting lipsticks in the market.	Nielsen
Competition	10	6	Facing competition from established and emerging brands offering similar features.	IRI
Use-case Advantage	5	5	One-swipe application makes it convenient for daily wear.	GfK
Final Market Score	100	66/100 (3.30/5)	Coloressence Pure Matte Lipstick - Fresh Brew 3 is well-positioned in the Indian market with its competitive pricing and on-trend features.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Matte finish, waterproof, and highly pigmented formula align well with current lipstick trends in India.

Sources: Kantar
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Coloressence is a recognized brand in the Indian cosmetics market.

Sources: Euromonitor
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for long-lasting lipsticks in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar long-lasting lipsticks in the market.

Sources: Nielsen
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from established and emerging brands offering similar features.

Sources: IRI
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: One-swipe application makes it convenient for daily wear.

Sources: GfK

Summary

Coloressence Pure Matte Lipstick - Fresh Brew 3 is well-positioned in the Indian market with its competitive pricing and on-trend features.

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Where to Buy

Nykaa

₹350.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹320.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹300.00

N/A · ⭐ 4.3/5

Health & Glow

₹330.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	350.00	2-4 days	4.2/5	Buy Now
Amazon India	320.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	300.00	N/A	4.3/5	-
Health & Glow	330.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Coloressence Pure Matte Lipstick 9 Hours Stay Waterproof Highly Pigmented One Swipe Application Fresh Brew 3 3Gm In Stock	Rs.319.00 Rs.399.00 COD	GO TO STORE GO TO STORE
Coloressence Pure Matte Lipstick 9 Hours Stay Waterproof Highly Pigmented One Swipe Application Fresh Brew 3 3Gm In Stock COD