Sunny Herbals Brown Hair Color 50ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve a rich, natural dark brown shade with Sunny Herbals Light Brown Hair Color, free from harmful ammonia for healthier hair.
  • Enjoy long-lasting color that effectively covers grey hair, ensuring a vibrant look that lasts through daily activities.
  • Infused with nourishing Henna, Amla, and Bhringraj, this hair color not only dyes but also strengthens and softens your hair.
  • Perfect for both men and women, this unisex pack of 4 offers a convenient solution for natural-looking hair color without damage.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong contender in the natural hair color segment in India.
Rs.275.00 Rs.348.00
Best price from Amazon.in Amazon.in
Details


Sunny Herbals Light Brown Hair Color is a natural hair coloring product that provides a rich dark brown shade without the use of harmful chemicals like ammonia. It is made with traditional herbal ingredients like Henna, Amla, and Bhringraj, which not only color the hair effectively but also nourish and strengthen it.

Key Features: - No Ammonia formula - Long-lasting color - Covers grey effectively - Contains Henna, Amla, and Bhringraj for soft, shiny hair

For whom: This hair color is suitable for both men and women who want a natural-looking hair color without damaging their hair with harsh chemicals.

Pros: - Natural ingredients - Long-lasting color - Softens and shines hair - Covers grey effectively

Cons: - May require multiple applications for desired color intensity

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of natural ingredients and long-lasting color benefits. GfK
Brand Strength 20 10 Established brand in the herbal hair color segment. Euromonitor
Category Momentum 20 15 Growing demand for natural hair color products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar herbal hair color products. IRI
Competition 10 6 Facing competition from other established herbal hair color brands. Nielsen
Use-case Advantage 5 5 Effective coverage of grey hair for both men and women. Kantar
Final Market Score 100 66/100 (3.30/5) Strong contender in the natural hair color segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a wide range of natural ingredients and long-lasting color benefits.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand in the herbal hair color segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair color products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar herbal hair color products.
    Sources: IRI
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established herbal hair color brands.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective coverage of grey hair for both men and women.
    Sources: Kantar
Summary
Strong contender in the natural hair color segment in India.

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Price Comparison

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Rs.275.00 Rs.348.00