L Oreal Paris Magic Retouch Instant Root Concealer Spray Black 75ml Bottle
Smart Rank ⓘ
75/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Instantly conceals gray roots for a natural look
- Easy application for quick touch-ups on-the-go
- Long-lasting formula ensures all-day coverage
- No residue or mess, blends seamlessly with hair
Market-Based Score (India)
76/100 (3.80/5)
Good value Competitively priced root concealer with strong brand in growing market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.7★ | 36,893 |
Total / Avg | 3.70★ | 36,893 |
Consensus:
3.70★ from 36,893 total reviews
Details
L Oreal Paris Magic Retouch Instant Root Concealer Spray Black 75ml Bottle
This product is a root concealer spray designed to instantly cover up gray hairs and roots between salon visits. It comes in a convenient 75ml bottle that allows for easy application on the go.Key features of this product include its quick-drying formula, long-lasting coverage, and natural-looking results. The spray is also water-resistant and transfer-proof, making it ideal for all-day wear.
This product is perfect for anyone looking to extend the time between hair coloring appointments or touch up their roots in between visits to the salon. It is suitable for all hair types and colors, with the black shade providing a seamless blend with dark hair colors.
Pros of the L'Oreal Paris Magic Retouch Instant Root Concealer Spray include its ease of use, effectiveness in covering grays and roots, and ability to create a natural finish. It is also affordable and widely available at drugstores and beauty retailers.
Cons of this product may include the limited shade range available, as well as the potential for the spray to transfer onto clothing or pillowcases if not fully dried. Additionally, some users may find that the product does not provide as much coverage as they desire for very stubborn grays or roots.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Instantly covers roots with easy application | Beauty Insider |
Brand Strength | 20 | 18 | L'Oreal Paris is a trusted brand in the beauty industry | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for concealers in Indian market | IDC |
Price Positioning | 20 | 10 | Competitively priced compared to similar products | Retail Gazette |
Competition | 10 | 8 | Facing competition from other root concealers in the market | Cosmopolitan |
Use-case Advantage | 5 | 5 | Addresses common need for root touch-ups | Vogue |
Final Market Score | 100 | 76/100 (3.80/5) | Competitively priced root concealer with strong brand in growing market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Instantly covers roots with easy applicationSources: Beauty Insider -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: L'Oreal Paris is a trusted brand in the beauty industrySources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for concealers in Indian marketSources: IDC -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar productsSources: Retail Gazette -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from other root concealers in the marketSources: Cosmopolitan -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses common need for root touch-upsSources: Vogue
Summary
Competitively priced root concealer with strong brand in growing market.
Quick Compare

Rs.369.00
⭐ Reviews Summary
✅ What Users Love
- Easy to use
- Effective at covering roots
- Long-lasting
⚠️ What to Watch
- Can be messy to apply
- Limited shade range
- Some users experienced product buildup

Rs.390.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Attractive packaging
- Good value for money
⚠️ What to Watch
- Scent may be too strong for some
- Bottle design prone to leakage
- Not suitable for sensitive skin

Rs.659.00
⭐ Reviews Summary
✅ What Users Love
- Effective in controlling hair fall
- Mild and suitable for daily use
- Suitable for both men and women
⚠️ What to Watch
- Some users experienced dryness after prolonged use
- May not show immediate results
- Scent may not be appealing to everyone
Where to Buy
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