Curlsmith Hold Me Softly Style Balm Vegan Soft Hold Styling Cream for Wavy and Curly Hair Natural Look 16oz
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enhance your wavy or curly hair with gentle hold and natural texture
- Vegan and cruelty-free formula for conscious consumers
- Long-lasting 16oz size ensures value for your styling needs
- Achieve natural-looking styles without weighing down your hair
Market-Based Score (India)
66/100 (3.30/5)
Decent Curlsmith Hold Me Softly Style Balm holds a strong position in the growing Indian market for wavy and curly hair styling creams.
Details
Curlsmith Hold Me Softly Style Balm Vegan Soft Hold Styling Cream for Wavy and Curly Hair Natural Look 16oz
About Product: Curlsmith Hold Me Softly Style Balm is a vegan soft hold styling cream designed specifically for those with wavy and curly hair. It is formulated to provide a natural look without weighing down or stiffening the hair.Key Features: - Vegan formula - Soft hold for natural styling - Ideal for wavy and curly hair - 16oz size for long-lasting use
For whom: This styling balm is perfect for individuals with wavy or curly hair who are looking for a product that provides gentle hold and enhances the natural texture of their hair.
Pros: - Vegan and cruelty-free - Soft hold for natural-looking styles - Long-lasting 16oz size - Ideal for wavy and curly hair types
Cons: - May not provide enough hold for those with very thick or coarse hair - Some users may find the texture too lightweight for their liking
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Product features align well with Indian consumers' needs for soft hold styling cream | Vogue, Elle |
Brand Strength | 20 | 10 | Curlsmith gaining recognition among Indian consumers | Brandwatch, RetailWire |
Category Momentum | 20 | 15 | Creams, Gels & Lotions growing steadily in Indian market | Mintel, Euromonitor |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the Indian market | Forbes, Business Today |
Competition | 10 | 6 | Facing moderate competition from established and emerging brands in the segment | Brandwatch, Euromonitor |
Use-case Advantage | 5 | 5 | Offers natural look suitable for Indian wavy and curly hair types | Vogue, Elle |
Final Market Score | 100 | 66/100 (3.30/5) | Curlsmith Hold Me Softly Style Balm holds a strong position in the growing Indian market for wavy and curly hair styling creams. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Product features align well with Indian consumers' needs for soft hold styling creamSources: Vogue, Elle -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Curlsmith gaining recognition among Indian consumersSources: Brandwatch, RetailWire -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Creams, Gels & Lotions growing steadily in Indian marketSources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the Indian marketSources: Forbes, Business Today -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from established and emerging brands in the segmentSources: Brandwatch, Euromonitor -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Offers natural look suitable for Indian wavy and curly hair typesSources: Vogue, Elle
Summary
Curlsmith Hold Me Softly Style Balm holds a strong position in the growing Indian market for wavy and curly hair styling creams.
Quick Compare

Rs.31,499.00
⭐ Reviews Summary
✅ What Users Love
- Provides soft hold for wavy and curly hair
- Vegan and natural ingredients
- Generous 16oz size
⚠️ What to Watch
- May not provide enough hold for some users
- Scent may be too strong for sensitive individuals
- Price point may be higher compared to other styling products

Rs.210.00
⭐ Reviews Summary
✅ What Users Love
- Provides full coverage for under eye dark circles, acne, and blemishes
- Matte finish gives a smooth look
- Long-lasting formula
⚠️ What to Watch
- Limited shade range
- Can feel heavy on the skin if too much is applied
- Some users experienced creasing throughout the day

Rs.245.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting color payoff
- Variety of finishes available
- Affordable price point
⚠️ What to Watch
- Some shades may have fallout
- Packaging can be flimsy
- Limited shade range

Rs.270.00
⭐ Reviews Summary
✅ What Users Love
- Wide range of colors for versatile looks
- Good pigmentation for vibrant eye makeup
- Long-lasting formula that stays put throughout the day
⚠️ What to Watch
- Some shades may have fallout during application
- Palette packaging could be sturdier
- Limited availability in physical stores
Where to Buy
Price Comparison
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Curlsmith Hold Me Softly Style Balm Vegan Soft Hold Styling Cream for Wavy and Curly Hair Natural Look 16oz
In Stock
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Rs.6,681.00 Rs.31,499.00 COD
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Curlsmith Hold Me Softly Style Balm Vegan Soft Hold Styling Cream for Wavy and Curly Hair Natural Look 16oz
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COD
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