Ajmal Aurum EDP Fruity Liquid Perfume For Women 75ml
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Captivating fragrance with fruity notes for an elegant and sophisticated scent.
- Ideal for women who enjoy feminine and delicate fruity scents.
- Long-lasting and refreshing perfume suitable for everyday wear or special occasions.
- Comes in elegant packaging, but some users may find fruity notes overpowering.
Market-Based Score (India)
76/100 (3.80/5)
Good value Ajmal Aurum EDP Fruity Women's Perfume 75ml is well-positioned in the Indian market segment.
Rs.3,200.00 Rs.4,000.00
Best price from
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Details
Ajmal Aurum EDP Fruity Liquid Perfume For Women 75ml
Ajmal Aurum EDP Fruity Women's Perfume is a captivating fragrance for women that exudes elegance and sophistication. It is a perfect blend of fruity notes that create a refreshing and uplifting scent.Key Features: - Top notes: Bergamot, Mandarin, Lemon - Heart notes: Peach, Pineapple, Orange Blossom - Base notes: Cedarwood, Musk, Vanilla
For whom: This perfume is perfect for women who love fruity and fresh scents that are feminine and delicate. It is ideal for everyday wear as well as special occasions.
Pros: - Long-lasting fragrance - Refreshing and uplifting scent - Elegant and sophisticated packaging
Cons: - Some may find the fruity notes too overpowering - Sillage may not be strong enough for some users.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | 75ml size and fruity notes align with Indian consumer preferences. | Euromonitor |
| Brand Strength | 20 | 18 | Ajmal's strong brand reputation in India. | Brand Equity |
| Category Momentum | 20 | 15 | Growing demand for fruity fragrances in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar offerings in the market. | Retail360 |
| Competition | 10 | 10 | Facing moderate competition from other fruity women's perfumes. | FragranceX |
| Use-case Advantage | 5 | 3 | Versatile fragrance suitable for daily wear. | Vogue |
| Final Market Score | 100 | 76/100 (3.80/5) | Ajmal Aurum EDP Fruity Women's Perfume 75ml is well-positioned in the Indian market segment. | |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: 75ml size and fruity notes align with Indian consumer preferences.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Ajmal's strong brand reputation in India.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for fruity fragrances in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar offerings in the market.Sources: Retail360 -
Competition 10/10
Weight: 10Contribution: 10Rationale: Facing moderate competition from other fruity women's perfumes.Sources: FragranceX -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile fragrance suitable for daily wear.Sources: Vogue
Summary
Ajmal Aurum EDP Fruity Women's Perfume 75ml is well-positioned in the Indian market segment.
Quick Compare
Rs.4,000.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Fruity and pleasant scent
- Attractive packaging
⚠️ What to Watch
- Some may find the scent too sweet
- Expensive compared to similar perfumes
- Sillage may be too strong for some
Rs.555.00
⭐ Reviews Summary
✅ What Users Love
- Variety of scents in the combo pack
- Long-lasting fragrance
- Attractive packaging
⚠️ What to Watch
- Some scents may be too strong for some people
- Not suitable for those sensitive to strong fragrances
- Packaging may not be travel-friendly
Rs.350.00
⭐ Reviews Summary
✅ What Users Love
- Effective in reducing hair fall
- Leaves hair feeling soft and smooth
- Nice fragrance that lasts
⚠️ What to Watch
- Small bottle size, runs out quickly
- May not work for severe hair fall issues
- Some users experienced dryness after prolonged use
Rs.200.00
⭐ Reviews Summary
✅ What Users Love
- Strong hold that lasts all day
- Non-greasy and lightweight formula
- Adds shine and volume to hair
⚠️ What to Watch
- Strong scent that may be overpowering
- Can leave hair feeling stiff or crunchy
- Some users experienced flaking after application
Where to Buy
Price Comparison
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Ajmal Aurum EDP Fruity Liquid Perfume For Women 75ml
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Ajmal Aurum EDP Fruity Liquid Perfume For Women 75ml
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