Yardley London Morning Dew Refreshing Deodorant Body Spray for Women 150 ml

Yardley London Morning Dew Refreshing Deodorant Body Spray for Women 150 ml

Yardley London Morning Dew Refreshing Deodorant Body Spray for Women is a delightful fragrance that captures the essence of a fresh morning dew. It provides long-lasting freshness and protection against body odor, keeping you feeling confident throughout the day.

Key Features: - Fresh and invigorating scent - Provides all-day freshness and protection - Convenient spray bottle for easy application - Dermatologically tested - Suitable for daily use

For Whom: This deodorant body spray is perfect for women who prefer a light and crisp fragrance that keeps them feeling fresh and confident all day long. It is ideal for everyday use, whether at work, at the gym, or on-the-go.

Pros: - Long-lasting freshness - Light and refreshing scent - Convenient spray bottle - Dermatologically tested

Cons: - Some may find the scent too subtle for their liking - May not provide strong odor protection for intense physical activities

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with Indian consumer preferences	GfK
Brand Strength	20	18	Yardley London well-established and trusted brand	Brandwatch
Category Momentum	20	15	Deodorant market growing steadily in India	Mintel
Price Positioning	20	10	Competitively priced for the Indian market	Euromonitor
Competition	10	0	Intense competition in the Indian deodorant market	Nielsen
Use-case Advantage	5	3	Offers long-lasting freshness suitable for Indian climate	Kantar
Final Market Score	100	66/100 (3.30/5)	Yardley London Morning Dew Deodorant: Well-positioned in competitive Indian market.

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