Vilvah Grapefruit Lip Balm 10G

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Vilvah Grapefruit Lip Balm 10G
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned natural lip balm with strong brand and features in a competitive market.
Rs.228.00 Rs.240.00
Best price from Amazon.in Amazon.in
Details
vilvah STORE Grapefruit Lip Balm is a nourishing solution for dry, damaged, and chapped lips. Infused with the goodness of shea butter, unrefined beeswax, and essential oils, this lip balm provides intense moisture and protection for your lips.

Key Features: - Enriched with shea butter for deep hydration - Contains unrefined beeswax to lock in moisture - Infused with essential oils for added nourishment - Helps repair and protect dry, damaged, and chapped lips

For those looking for a natural and effective solution to keep their lips hydrated and healthy, vilvah STORE Grapefruit Lip Balm is the perfect choice.

Pros: - Deeply moisturizes and nourishes the lips - Helps repair and protect from dryness and damage - Contains natural ingredients for safe and effective use - Refreshing grapefruit fragrance for a pleasant experience Cons: - May need to reapply throughout the day for continued hydration

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Shea butter, beeswax, and essential oils align with consumer preferences for natural lip balms. Euromonitor
Brand Strength 20 18 Established brand with a reputation for quality and natural ingredients. Brandwatch
Category Momentum 20 15 Growing demand for natural lip care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar natural lip balms in the market. Retail360
Competition 10 0 Highly competitive market with many established and emerging natural lip balm brands. GfK
Use-case Advantage 5 3 Addresses common lip issues like dryness and chapping effectively. Nielsen
Final Market Score 100 66/100 (3.30/5) Well-positioned natural lip balm with strong brand and features in a competitive market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Shea butter, beeswax, and essential oils align with consumer preferences for natural lip balms.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a reputation for quality and natural ingredients.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural lip care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar natural lip balms in the market.
    Sources: Retail360
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Highly competitive market with many established and emerging natural lip balm brands.
    Sources: GfK
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses common lip issues like dryness and chapping effectively.
    Sources: Nielsen
Summary
Well-positioned natural lip balm with strong brand and features in a competitive market.

Price Comparison

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Amazon.in More Detail

Rs.228.00 Rs.240.00

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vilvah STORE Grapefruit Lip Balm For Dry Damaged And Chapped Lips Moisturizing Lip Balms Enriched With Shea Butter Unrefined Beeswax Essential Oils 10G Multicolor

In Stock COD

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Rs.228.00 Rs.240.00