Vaseline Blueseal Rich Conditioning Jelly Cocoa Butter 100Ml

Vaseline Blueseal Rich Conditioning Jelly Cocoa Butter 100Ml

Vaseline Blueseal Rich Conditioning Jelly Cocoa Butter is a moisturizing and nourishing body jelly that helps to hydrate and soften dry skin. It contains cocoa butter, known for its rich moisturizing properties, leaving skin feeling smooth and supple.

Key Features: - Contains cocoa butter for intense moisturization - Helps to soften and smooth dry skin - Can be used all over the body - Non-greasy formula

For whom: This product is suitable for those with dry skin looking for a hydrating and nourishing body jelly to help improve the texture and appearance of their skin.

Pros: - Rich texture that absorbs easily into the skin - Leaves skin feeling soft and smooth - Pleasant cocoa butter scent - Convenient size for on-the-go hydration

Cons: - May be too heavy for those with oily or combination skin - Some may prefer a pump or tube packaging for easier application

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Cocoa butter is a popular ingredient in body care products in India.	Euromonitor
Brand Strength	20	18	Vaseline is a trusted brand with strong market presence.	Kantar
Category Momentum	20	15	Growing demand for body butters in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	10	Facing strong competition from other established body butter brands.	IRI
Use-case Advantage	5	3	Versatile product suitable for various skin types and needs.	Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand and ingredient fit, facing competitive pricing and market competition.

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