TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook

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TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve salon-like results at home with the TWIREY Silicone Highlight Cap, designed for easy and mess-free hair colouring.
  • The durable silicone material is reusable, making it an efficient choice for DIY hair colouring enthusiasts and professional stylists alike.
  • Featuring multiple holes for precise colour distribution, this cap ensures even highlights and full head colouring with ease.
  • With an adjustable size, the cap fits all head sizes comfortably, providing a versatile solution for all your hair colouring needs.

Market-Based Score (India)

66/100 (3.30/5)
Decent
TWIREY Silicone Highlight Cap offers a competitive solution in the growing Indian DIY hair coloring tools segment.

⭐ Reviews Summary

✅ What Users Love

  • Easy to use with the metal hook for precise application.
  • Silicone material provides a comfortable fit and prevents slipping.
  • Reusable and easy to clean, making it cost-effective.

⚠️ What to Watch

  • Some users found the cap too tight for larger head sizes.
  • The metal hook can be prone to bending or breaking.
  • Limited color options available for highlighting.
Rs.199.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Colouring Tool
Material Silicone
Reusable Yes
Metal Hook Included
Adjustable Size Yes
Holes for Colouring Multiple
Suitable For DIY and Professionals
Pros Durable, Easy to Use, Precise Colouring
Cons Flimsy Hook, Not for Thick Hair
Details

TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook

About Product: The TWIREY Silicone Highlight Cap is designed for easy and mess-free hair colouring and highlighting at home. Made with durable silicone material, this cap is reusable and makes the hair colouring process more efficient.

Key Features: - Comes with a metal hook for easy application and removal - Multiple holes for precise and even colour distribution - Adjustable cap size to fit all head sizes - Can be used for both full head colouring or highlights

For Whom: This highlight cap is perfect for DIY hair colouring enthusiasts who want to achieve salon-like results at home. It is also suitable for professional stylists looking for a convenient and efficient tool for their clients.

Pros: - Reusable and durable silicone material - Easy to use with the included metal hook - Allows for precise and even colour distribution - Fits all head sizes with its adjustable cap size

Cons: - Some users may find the metal hook slightly flimsy - The cap may not be suitable for very long or thick hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Silicone material and metal hook offer durability and ease of use, aligning well with Indian consumer preferences. GfK
Brand Strength 20 10 Limited brand recognition in the Indian hair coloring tools segment. Euromonitor
Category Momentum 20 15 Growing demand for DIY hair coloring tools in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the Indian market. Nielsen
Competition 10 6 Facing moderate competition from established local and international brands offering similar hair coloring tools in India. IRI
Use-case Advantage 5 5 Provides a convenient solution for precise hair coloring at home, appealing to Indian consumers seeking cost-effective options. Kantar
Final Market Score 100 66/100 (3.30/5) TWIREY Silicone Highlight Cap offers a competitive solution in the growing Indian DIY hair coloring tools segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Silicone material and metal hook offer durability and ease of use, aligning well with Indian consumer preferences.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Limited brand recognition in the Indian hair coloring tools segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for DIY hair coloring tools in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the Indian market.
    Sources: Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from established local and international brands offering similar hair coloring tools in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides a convenient solution for precise hair coloring at home, appealing to Indian consumers seeking cost-effective options.
    Sources: Kantar
Summary
TWIREY Silicone Highlight Cap offers a competitive solution in the growing Indian DIY hair coloring tools segment.

Quick Compare

TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook
TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook
Rs.399.00

⭐ Reviews Summary

✅ What Users Love

  • Easy to use with the metal hook for precise application.
  • Silicone material provides a comfortable fit and prevents slipping.
  • Reusable and easy to clean, making it cost-effective.

⚠️ What to Watch

  • Some users found the cap too tight for larger head sizes.
  • The metal hook can be prone to bending or breaking.
  • Limited color options available for highlighting.
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Price Comparison

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Amazon.in More Detail

Rs.199.00 Rs.399.00

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TWIREY Silicone Highlight Cap Hair Colouring Dye Cap with Metal Hook

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Rs.199.00 Rs.399.00