Tide To Go Instant Stain Remover Gel 10 Ml

- About Product: Tide To Go Instant Stain Remover Gel is a convenient and portable solution for quickly removing stains on-the-go. Its powerful formula can effectively break down and lift stains from clothing and fabrics.
- Key Features: The 10 ml gel pen size makes it easy to carry in your purse, pocket, or car for emergencies. The gel formula is gentle on fabrics but tough on stains, making it suitable for a wide range of spills and messes.
- For whom: This product is ideal for busy individuals who are constantly on the move and may encounter spills or stains throughout the day. It is also great for families with young children or anyone who wants to keep their clothes looking clean and fresh.
- Pros: Tide To Go Instant Stain Remover Gel is quick and easy to use, allowing you to tackle stains immediately before they set in. The compact size makes it convenient to carry with you wherever you go. The gel formula is effective on a variety of stains, including food, drink, and dirt.
- Cons: Some users may find the gel formula to be a bit messy to apply, especially on larger stains. The 10 ml size may also run out quickly if dealing with multiple or larger stains. Additionally, the product may not be as effective on certain tough stains like ink or oil.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The small 10ml size makes it convenient for on-the-go stain removal needs.	GfK
Brand Strength	20	18	Tide is a well-established and trusted brand in India known for quality products.	Euromonitor
Category Momentum	20	15	Growing demand for convenient stain removal solutions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar stain remover products in the market.	Retail360
Competition	10	8	Facing competition from local and international brands offering similar stain remover products.	Nielsen
Use-case Advantage	5	5	Provides quick and effective stain removal for busy individuals in India.	Kantar
Final Market Score	100	76/100 (3.80/5)	Tide To Go Instant Stain Remover Gel 10 Ml is well-positioned in the Indian market with its convenient size and strong brand reputation.

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