Tide Naturals 3Kg Detergent Powder Lemon And Chandan

Tide Naturals 3Kg Detergent Powder Lemon And Chandan is a powerful laundry detergent that is specially formulated with the refreshing scent of lemon and Chandan. It effectively removes tough stains and dirt from your clothes, leaving them clean and smelling fresh.

Key Features: - Powerful cleaning formula - Refreshing lemon and Chandan scent - Removes tough stains and dirt - Suitable for all types of fabric - Economical packaging of 3Kg

For whom: This detergent powder is perfect for households looking for an effective and affordable laundry solution. It is suitable for all types of fabric and can be used in both top and front-loading washing machines.

Pros: - Effective cleaning power - Refreshing scent - Economical packaging - Suitable for all fabric types

Cons: - May not be suitable for individuals with sensitive skin - Strong scent may not be preferred by some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a unique blend of lemon and chandan for a refreshing fragrance.	TOI, Livemint
Brand Strength	20	18	Tide is a well-established brand known for quality and reliability.	Business Standard, Hindu
Category Momentum	20	15	Growing demand for natural cleaning products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to other detergent powders in the market.	Economic Times, Business Today
Competition	10	10	Facing competition from other established detergent brands in the market.	Hindu, Business Standard
Use-case Advantage	5	3	Suitable for households looking for a natural and fragrant detergent option.	Mint
Final Market Score	100	76/100 (3.80/5)	Tide Naturals 3Kg Detergent Powder Lemon And Chandan holds a strong position in the Indian market due to its brand strength and unique fragrance offering.

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