The Body Shop Vitamin E Moisture Cream 48 Hour Hydration Enriched with Vitamin E Raspberry Seed Oil Restores Natural Moisture Barrier For Men Women For All Skin Types 50ml

About Product: The Body Shop Vitamin E Moisture Cream is a hydrating cream that provides 48-hour moisture to the skin. Enriched with Vitamin E and Raspberry Seed Oil, it helps restore the skin's natural moisture barrier, leaving it feeling smooth and nourished.

Key Features: - Provides 48-hour hydration - Enriched with Vitamin E and Raspberry Seed Oil - Restores the skin's natural moisture barrier - Suitable for men and women - Suitable for all skin types - Comes in a convenient 50ml size

For whom: This moisture cream is suitable for both men and women of all skin types who are looking for a hydrating cream that can restore their skin's moisture barrier and leave it feeling smooth and nourished.

Pros: - Long-lasting hydration - Enriched with Vitamin E for added skin benefits - Helps restore the skin's natural moisture barrier - Suitable for all skin types Cons: - May not be suitable for those with sensitivities to Vitamin E or Raspberry Seed Oil

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Vitamin E and Raspberry Seed Oil are popular ingredients for skin hydration.	Gartner
Brand Strength	20	10	The Body Shop is a well-established brand known for quality skincare products.	Euromonitor
Category Momentum	20	15	Growing demand for premium skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing competition from both international and local skincare brands.	Kantar
Use-case Advantage	5	5	Suitable for all skin types and provides long-lasting hydration.	Statista
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium skincare product with broad appeal in the Indian market.

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