SUGAR Cosmetics Wingman Waterproof Matte Finish Microliner Liquid Eyeliner Flexi Tip Applicator Pen Eyeliner Lasts Upto 12 Hrs Smudgeproof Transferproof 1 6ml 01 I Ll Be Black

SUGAR Cosmetics Wingman Waterproof Matte Finish Microliner Liquid Eyeliner Flexi Tip Applicator Pen Eyeliner Lasts Upto 12 Hrs Smudgeproof Transferproof 1 6ml 01 I Ll Be Black

The SUGAR Cosmetics Wingman Waterproof Matte Finish Microliner is a liquid eyeliner with a flexi tip applicator pen. It is designed to provide a precise and easy application for creating winged eyeliner looks.

Key features of this eyeliner include its long-lasting formula that lasts up to 12 hours, smudge-proof and transfer-proof finish, and intense black pigmentation that dries down to a matte finish.

This eyeliner is perfect for anyone looking for a reliable and easy-to-use liquid eyeliner that can create a variety of looks, from subtle definition to bold winged liner.

Pros: The flexi tip applicator allows for precise application, the long-wear formula lasts throughout the day, and the intense black pigmentation creates a striking look.

Cons: Some users may find the matte finish to be too drying for their eyelids, and the intense pigmentation may require some practice for beginners to apply smoothly.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like waterproof, smudgeproof are highly desired	Vogue, Elle
Brand Strength	20	18	SUGAR Cosmetics known for quality and innovation	Brandwatch, Forbes
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products	Retail360, BusinessToday
Competition	10	8	Facing competition from established and emerging brands	Brandwatch, Retail360
Use-case Advantage	5	5	Long-lasting formula suits Indian weather conditions	Vogue, Elle
Final Market Score	100	76/100 (3.80/5)	Strong contender in the Indian eyeliner market with competitive features and pricing.

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