Sotrue Strobe Cream Pink for Face Radiance Multipurpose Strobe Cream Dewy Glazed Instant Glow Highlighter For Face Boosts Hydration For All Skin Types

Sotrue Strobe Cream Pink for Face Radiance Multipurpose Strobe Cream Dewy Glazed Instant Glow Highlighter For Face Boosts Hydration For All Skin Types

Sotrue Strobe Cream Pink is a multipurpose strobe cream designed to give your face a radiant and dewy glow. It instantly boosts hydration and provides a luminous finish to your skin.

Key Features: - Instantly brightens and illuminates the skin - Provides a dewy glazed finish - Hydrates and nourishes the skin - Suitable for all skin types

For whom: This strobe cream is perfect for anyone looking to achieve a radiant and hydrated complexion. It is suitable for all skin types and can be used as a highlighter or mixed with foundation for an all-over glow.

Pros: - Gives an instant glow to the skin - Hydrates and nourishes the skin - Can be used in multiple ways (as a highlighter or mixed with foundation)

Cons: - Some may find the pink shade too intense for everyday wear

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers versatile features suitable for various skin types in India.	Vogue
Brand Strength	20	18	Strong brand reputation and recognition among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for multipurpose highlighters in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from established and emerging brands in India.	Cosmopolitan
Use-case Advantage	5	5	Addresses the need for hydration and glow, appealing to Indian consumers.	Elle
Final Market Score	100	76/100 (3.80/5)	Well-positioned multipurpose highlighter with strong brand presence in growing Indian market.

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