Shryoan Color Studio Eyeshadow Highlighter Palette 30 Colorful Shimmer Eyeshadow 3 Compact Highly Pigmented Shimmery Matte Finish 38 gm Shade 02

Shryoan Color Studio Eyeshadow Highlighter Palette 30 Colorful Shimmer Eyeshadow 3 Compact Highly Pigmented Shimmery Matte Finish 38 gm Shade 02

Key Features: - 30 vibrant and colorful shimmer eyeshadow shades - Compact design for easy portability - Highly pigmented formula for long-lasting wear - Mix of shimmery and matte finishes for versatile looks

For whom: This eyeshadow palette is perfect for makeup enthusiasts who love experimenting with bold and vibrant colors. It is also great for makeup artists looking to add a versatile and high-quality palette to their kit.

Pros: - Wide range of shades to create a variety of eye looks - Highly pigmented formula for intense color payoff - Compact design makes it travel-friendly - Mix of shimmer and matte finishes for versatile looks

Cons: - Some users may find the shimmer shades to be too glittery for everyday wear - The packaging could be sturdier for better protection of the eyeshadows

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The palette offers a wide range of highly pigmented shades suitable for Indian skin tones.	Elle
Brand Strength	20	18	Shryoan is a well-known brand in the Indian beauty industry.	Vogue
Category Momentum	20	15	Eyeshadow palettes are trending in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Femina
Competition	10	10	Facing moderate competition from established and new entrants in the eyeshadow market.	Harper's Bazaar
Use-case Advantage	5	3	Versatile palette suitable for both day and night looks.	Grazia
Final Market Score	100	76/100 (3.80/5)	Highly recommended eyeshadow palette with a competitive edge in the Indian market.

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