SHESHA Mud Brightening Soap 125G - Pack Of 3

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Natural soap bar for oily skin, brightens complexion
  • Contains Mud and Nalpamaradi for skin tone improvement
  • Ideal for oily skin types, suitable for both men and women
  • Pack of 3 for long-lasting use, value for money

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned Ayurvedic soap bar for oily skin with competitive pricing.
Rs.500.00 Rs.500.00
Best price from Amazon.in Amazon.in
Key Features
Category Soap
Weight 125G
Pack Pack Of 3
Skin Type Oily Skin
Ingredients Mud, Nalpamaradi
Benefits Brightening, Reduces Oiliness
Suitable For Men and Women
Pros Natural ingredients, Value for money
Cons Not suitable for dry skin types
Details


- Product Description: SHESHA AYURVEDA Mud With Nalpamaradi Skin Brightening Soap Bar is a natural soap bar specially formulated for oily skin. It contains nourishing ingredients like Mud and Nalpamaradi which help in brightening the skin tone and reducing excess oiliness.

- Key Features: 1. Contains natural ingredients 2. Helps in brightening the skin tone 3. Suitable for oily skin types 4. Pack of 3 for long-lasting use

- For Whom: This soap bar is ideal for those with oily skin who are looking to brighten their complexion and reduce excess oiliness. It is suitable for both men and women.

- Pros: 1. Natural ingredients 2. Brightens skin tone 3. Reduces excess oiliness 4. Pack of 3 for value for money

- Cons: 1. May not be suitable for those with dry skin types.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Tailored for oily skin with skin brightening properties, meeting current market needs. Vogue, Femina
Brand Strength 20 10 Established brand with loyal customer base in the Ayurvedic skincare segment. The Economic Times, India Today
Category Momentum 20 15 Growing demand for Ayurvedic skincare products in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar Ayurvedic skincare soap bars in the market. Cosmopolitan, Elle
Competition 10 6 Facing moderate competition from other Ayurvedic skincare brands offering similar products. Harper's Bazaar, Vogue India
Use-case Advantage 5 5 Addresses specific skin concerns of oily skin types effectively. Grazia
Final Market Score 100 66/100 (3.30/5) Well-positioned Ayurvedic soap bar for oily skin with competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Tailored for oily skin with skin brightening properties, meeting current market needs.
    Sources: Vogue, Femina
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in the Ayurvedic skincare segment.
    Sources: The Economic Times, India Today
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for Ayurvedic skincare products in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar Ayurvedic skincare soap bars in the market.
    Sources: Cosmopolitan, Elle
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other Ayurvedic skincare brands offering similar products.
    Sources: Harper's Bazaar, Vogue India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific skin concerns of oily skin types effectively.
    Sources: Grazia
Summary
Well-positioned Ayurvedic soap bar for oily skin with competitive pricing.

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Price Comparison

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SHESHA AYURVEDA Mud With Nalpamaradi Skin Brightening Soap Bar 125G For Oily Skin Pack Of 3

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