Scotch Brite Steel Ball Pack of 6 and Super Strong Pack of 6

The Scotch Brite Steel Ball Pack of 6 is a versatile cleaning tool that is designed to tackle tough stains and grime on various surfaces. Made with high-quality steel wool, these steel balls are durable and long-lasting.

Key Features: - Pack of 6 steel balls for extended use - Super strong and abrasive for tough cleaning jobs - Suitable for cleaning pots, pans, sinks, and other kitchen surfaces - Can also be used for removing rust and paint from metal surfaces

For whom: This product is ideal for homeowners, commercial cleaners, and anyone who needs a powerful cleaning tool for tackling stubborn dirt and grime.

Pros: - Effective at removing tough stains and grime - Durable and long-lasting - Versatile and can be used on various surfaces - Comes in a pack of 6 for extended use

Cons: - May scratch delicate surfaces if not used properly - Steel wool can unravel if not handled carefully

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Steel ball and super strong features align well with Indian consumer preference for durable cleaning products.	Retail Today
Brand Strength	20	18	Scotch Brite is a well-known and trusted brand in India.	Brand Equity
Category Momentum	20	15	High demand for household cleaning products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	8	Facing moderate competition from local and international cleaning product brands.	India Retailing
Use-case Advantage	5	5	Versatile usage scenarios make it a preferred choice for Indian households.	The Economic Times
Final Market Score	100	76/100 (3.80/5)	Strong brand and product features position Scotch Brite Steel Ball and Super Strong Pack well in the competitive Indian household cleaning market.

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