Schwarzkopf Professional Bonacure Keratin Smooth Perfect Deep Conditioning Treatment Hair Mask For Frizzy Hair 200 Ml

About Product: Schwarzkopf Professional Bonacure Keratin Smooth Perfect Deep Conditioning Treatment Hair Mask is specifically formulated for frizzy hair. It deeply nourishes and smoothens the hair, leaving it soft and manageable.

Key Features: - Contains keratin to strengthen and repair hair - Controls frizz and adds shine - Provides intensive hydration to dry, damaged hair - Suitable for all hair types, especially frizzy hair

For whom: This deep conditioning treatment hair mask is perfect for individuals with frizzy hair looking to tame and nourish their locks. It is suitable for all hair types and can be used weekly for best results.

Pros: - Strengthens and repairs hair with keratin - Controls frizz and adds shine - Intensely hydrates dry, damaged hair - Suitable for all hair types Cons: - May be too heavy for fine hair types - Some users may find the scent overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Keratin and deep conditioning are popular features for frizzy hair treatment.	Euromonitor
Brand Strength	20	18	Schwarzkopf is a well-known and trusted brand in India.	Brandwatch
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from other established hair mask brands in India.	Nielsen
Use-case Advantage	5	5	Addresses the specific need of managing frizzy hair effectively.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this hair mask well in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—