Roop Mantra Cucumber Face Wash 115ml Herbal Face Wash for All Pack of 2 115ml

About Product:

Roop Mantra Cucumber Face Wash is a herbal face wash that comes in a pack of 2, each containing 115ml of product. It is specially formulated to cleanse the skin and help maintain its natural glow and freshness. Key Features:

- Enriched with the goodness of cucumber extracts - Helps in removing dirt, oil, and impurities from the skin - Suitable for all skin types - Refreshes and revitalizes the skin For whom:

Roop Mantra Cucumber Face Wash is suitable for all skin types and can be used by both men and women who want to maintain healthy and glowing skin. Pros:

- Herbal formulation with natural ingredients - Refreshing cucumber fragrance - Helps in maintaining skin's natural glow - Affordable pack of 2 Cons:

- May not be suitable for those with specific skin conditions or allergies

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Cucumber extract and herbal ingredients align with current consumer preference for natural skincare products.	Euromonitor
Brand Strength	20	15	Established brand with a loyal customer base in the herbal skincare segment.	Brandwatch
Category Momentum	20	10	Growing demand for herbal skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 115ml face wash, appealing to price-conscious Indian consumers.	Retail360
Competition	10	9	Facing moderate competition from other established herbal face wash brands in the Indian market.	Nielsen
Use-case Advantage	5	2	Suitable for all skin types, offering versatility and convenience to consumers.	GfK
Final Market Score	100	66/100 (3.30/5)	Competitively priced herbal face wash pack with natural ingredients catering to diverse skin types in a growing market.

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