RiteBite Active Protein Bars 20g Pack of 6

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RiteBite Active Protein Bars 20g Pack of 6
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Each bar contains 20g of protein for muscle recovery and repair, ideal for fitness enthusiasts
  • Made with a blend of protein, fiber, vitamins, and minerals, offering a nutritious snack
  • No preservatives added, a healthier choice for those seeking a clean protein option
  • 100% vegetarian and gluten-free, suitable for individuals with dietary restrictions

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in growing diet & nutrition market segment.

⭐ Reviews Summary

✅ What Users Love

  • High protein content supports muscle recovery.
  • Contains no preservatives and is 100% vegetarian.
  • Good taste and convenient for on-the-go snacking.

⚠️ What to Watch

  • Some users find it too sweet.
  • Texture may be chewy for some preferences.
  • Price point is considered high by some buyers.
Rs.750.00 Rs.840.00
Best price from Amazon.in Amazon.in
Key Features
Category Protein Bar
Protein 20g
Diet 100% Vegetarian, Gluten-Free
Fiber Yes
Vitamins & Minerals Yes
Preservatives No
Glycemic Index Low
Convenience On-the-go Snack
Target Audience Fitness Enthusiasts, Busy Individuals, Vegetarians, Gluten Intolerant
Pros High Protein, Nutrient-Dense, Convenient
Cons High in Calories, Taste Preference
Details
gar Gluten-Free Low GI

Key Features: - Each bar contains 20g of protein to help in muscle recovery and repair - Made with a blend of protein, fiber, vitamins, and minerals for overall health - No preservatives added, making it a healthier option - 100% vegetarian and gluten-free - Low glycemic index for sustained energy release

For whom: - Fitness enthusiasts looking for a convenient and nutritious snack - Individuals looking to increase their protein intake in a tasty way - Those with busy schedules who need a quick and healthy on-the-go option - People with dietary restrictions such as vegetarians and those who are gluten intolerant

Pros: - High protein content for muscle building and repair - Nutrient-dense with added fiber, vitamins, and minerals - Convenient and easy to carry for anytime snacking - No preservatives or added sugar for a healthier choice

Cons: - May be high in calories for those watching their weight - Some users may find the taste too sweet or artificial

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein content, fiber, vitamins, and minerals align with market trends. Nielsen
Brand Strength 20 18 Established brand with good reputation in health food sector. Euromonitor
Category Momentum 20 15 Growing demand for diet and nutrition products in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar protein bars in the market. Gartner
Competition 10 5 Facing competition from other protein bar brands with similar offerings. Statista
Use-case Advantage 5 3 Convenient snack for fitness enthusiasts and health-conscious consumers. Forrester
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in growing diet & nutrition market segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein content, fiber, vitamins, and minerals align with market trends.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with good reputation in health food sector.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for diet and nutrition products in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar protein bars in the market.
    Sources: Gartner
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from other protein bar brands with similar offerings.
    Sources: Statista
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient snack for fitness enthusiasts and health-conscious consumers.
    Sources: Forrester
Summary
Strong brand and product fit in growing diet & nutrition market segment.

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Price Comparison

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Rs.750.00 Rs.840.00

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Rs.750.00 Rs.840.00