Rare Beauty Soft Pinch Dewy Liquid Blush Happy

Rare Beauty Soft Pinch Dewy Liquid Blush Happy

Rare Beauty Soft Pinch Dewy Liquid Blush in the shade Happy is a versatile and buildable blush that gives a natural flush to the cheeks. Its lightweight formula blends seamlessly into the skin for a dewy and radiant finish.

Key Features: - Lightweight formula - Buildable coverage - Dewy and radiant finish - Versatile shade for all skin tones

For whom: This blush is perfect for anyone looking for a natural flush of color on their cheeks. Its buildable coverage makes it suitable for both subtle everyday looks and more dramatic makeup looks.

Pros: - Easy to blend - Long-lasting formula - Versatile shade - Gives a natural flush to the cheeks

Cons: - May not be suitable for those who prefer matte finishes - Some may find the packaging to be a bit small

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features of 'Soft Pinch Dewy Liquid Blush Happy' align well with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	Rare Beauty's strong brand presence and positive reputation in India.	Brandwatch
Category Momentum	20	15	Growing demand for dewy liquid blushes in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the Indian market.	Kantar
Competition	10	5	Facing moderate competition from established and emerging brands in the face blush segment in India.	Forrester
Use-case Advantage	5	3	Offers a natural and long-lasting blush effect suitable for daily wear.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature alignment drive positive market outlook for 'Rare Beauty Soft Pinch Dewy Liquid Blush Happy' in India.

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