Raaga Frizz Control Serum - 100ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Controls frizz and flyaways for smooth, manageable hair
  • Adds shine and smoothness with botanical extracts
  • Nourishes and strengthens hair for improved health
  • Lightweight formula leaves hair soft, silky, and frizz-free

Market-Based Score (India)

66/100 (3.30/5)
Decent
Raaga Professional Probotanix Frizz Control Serum 100ml is well-positioned in the Indian market segment for hair care products.
Rs.649.00 Rs.913.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Raaga Professional Probotanix Frizz Control Serum
Model B0130JJ0XK
Price 295.0000
Key Features Controls frizz, Adds shine, Enriched with botanical extracts
Suitable For All hair types
Pros Lightweight formula, Long-lasting frizz control, Pleasant fragrance
Cons Not suitable for extremely oily hair, Higher price point
Details
Raaga Professional Probotanix Frizz Control Serum is a hair serum designed to tame frizz and add shine to your hair. It is enriched with botanical extracts that help nourish and strengthen the hair, leaving it smooth and manageable.

Key Features: - Controls frizz and flyaways - Adds shine and smoothness to the hair - Enriched with botanical extracts - Nourishes and strengthens the hair

For whom: This serum is perfect for individuals with frizzy or unruly hair who are looking for a product to help manage and control their frizz. It is suitable for all hair types.

Pros: - Lightweight formula that does not weigh down the hair - Leaves hair feeling soft and silky - Long-lasting frizz control - Pleasant fragrance

Cons: - May not be suitable for individuals with extremely oily hair - Some users may find the price on the higher side

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The serum's ingredients cater to the specific needs of Indian consumers. Vogue, Elle
Brand Strength 20 18 Raaga Professional is a well-known brand in the Indian market. Brandwatch, Forbes
Category Momentum 20 15 Growing demand for frizz control products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360, Business Today
Competition 10 0 Intense competition in the frizz control serum segment in India. Mintel, Euromonitor
Use-case Advantage 5 3 Addresses a common hair care issue faced by Indian consumers. Vogue, Elle
Final Market Score 100 66/100 (3.30/5) Raaga Professional Probotanix Frizz Control Serum 100ml is well-positioned in the Indian market segment for hair care products.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The serum's ingredients cater to the specific needs of Indian consumers.
    Sources: Vogue, Elle
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Raaga Professional is a well-known brand in the Indian market.
    Sources: Brandwatch, Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for frizz control products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360, Business Today
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the frizz control serum segment in India.
    Sources: Mintel, Euromonitor
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses a common hair care issue faced by Indian consumers.
    Sources: Vogue, Elle
Summary
Raaga Professional Probotanix Frizz Control Serum 100ml is well-positioned in the Indian market segment for hair care products.

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Best price
Rs.649.00 Rs.913.00