Parachute Hair Cream for Men 100ml Anti Hairfall Hair Cream After Shower Non Sticky Oil Replacement Hair Cream

Key Features: - Formulated specifically for men's hair - Helps reduce hair fall and promotes hair growth - Non-sticky formula that can be used as an oil replacement - Can be used after shower for best results For whom: - Men looking to combat hair fall and promote hair growth - Individuals with busy schedules who want a quick and easy hair care routine - Anyone looking for a non-sticky hair cream that can be used as an oil replacement Pros: - Helps strengthen hair roots and prevent hair fall - Non-sticky formula makes it easy to apply and style hair - Can be used after shower for maximum effectiveness Cons: - Some users may prefer a more traditional oil for hair care - May not be suitable for individuals with specific hair types or conditions

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	10	Offers anti-hairfall solution and non-sticky formula, meeting consumer needs.	AC Nielsen
Brand Strength	20	15	Parachute is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	10	Growing demand for men's hair care products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from other established hair cream brands in India.	IRI
Use-case Advantage	5	5	Provides easy post-shower hair care routine for men.	Euromonitor
Final Market Score	100	56/100 (2.80/5)	Parachute Hair Cream for Men has a strong market presence with room for growth.

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