Oriflame OnColour Retractable Kajal Eyeliner

Oriflame OnColour Retractable Kajal Eyeliner

The Oriflame OnColour Retractable Kajal Eyeliner is a must-have for anyone looking to create stunning eye looks effortlessly. With its creamy texture and intense pigmentation, this eyeliner glides on smoothly for a bold and defined finish.

Key Features: - Retractable design for easy application - Long-lasting formula that stays put all day - Creamy texture that is easy to blend - Intense pigmentation for dramatic eye looks

For whom: This eyeliner is perfect for anyone who wants to add a touch of glamour to their everyday makeup routine. Whether you're a makeup novice or a beauty enthusiast, this kajal eyeliner is a versatile option that can be used to create a variety of looks.

Pros: - Easy to use retractable design - Long-lasting formula - Intense pigmentation for bold looks - Creamy texture for effortless application Cons: - May smudge on oily eyelids - Limited color options compared to other brands

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Kajal eyeliner with retractable feature is highly popular in India	Vogue
Brand Strength	20	18	Oriflame is a well-known and trusted brand in India	Brandwatch
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the market	RetailToday
Competition	10	8	Facing moderate competition from other established brands	CosmeticsToday
Use-case Advantage	5	5	Versatile for both everyday and special occasions	Fashionista
Final Market Score	100	76/100 (3.80/5)	Oriflame OnColour Retractable Kajal Eyeliner holds strong in the competitive Indian eyeliner market.

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