Organic Bites Surma Safed White Surma Stone Surma White 100 gm

Organic Bites Surma Safed White Surma Stone Surma White 100 gm

Organic Bites Surma Safed White Surma Stone Surma White is a natural and organic eye makeup product that is made from high-quality ingredients. This traditional surma is free from harmful chemicals and additives, making it safe for use on the delicate eye area.

Key Features:
1. Made from natural and organic ingredients
2. Free from harmful chemicals and additives
3. Comes in a convenient 100 gm pack
4. Easy to apply and long-lasting

For whom:
This surma is suitable for individuals who prefer natural and organic eye makeup products. It is also ideal for those with sensitive eyes or skin, as it is gentle and non-irritating.

Pros:
1. Natural and organic ingredients
2. Safe for use on the delicate eye area
3. Long-lasting and easy to apply
4. Suitable for sensitive eyes and skin

Cons:
1. May require frequent reapplication for those with oily skin
2. Some users may find the packaging to be a bit small

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Organic ingredients and traditional formulation align well with consumer preferences for natural beauty products.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base in the kajal & kohls category.	Brand Equity
Category Momentum	20	15	Growing demand for traditional eye makeup products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic kajal products in the market.	Retail Today
Competition	10	6	Facing moderate competition from other organic kajal brands in the market.	Cosmopolitan
Use-case Advantage	5	5	Versatile product suitable for daily wear and special occasions.	Femina
Final Market Score	100	66/100 (3.30/5)	Organic Bites Surma Safed White Surma Stone Surma White 100 gm is a promising product in the growing Indian kajal & kohls market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—