ON Mass Gainer 5kg Vanilla 5 kg

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gain lean muscle mass and size with 1250 calories per serving
  • 50g protein and 3g creatine for muscle growth and recovery
  • 250g carbs for energy and glycogen replenishment
  • Ideal for vegetarians needing extra protein and calories for muscle growth

Market-Based Score (India)

66/100 (3.30/5)
Decent
Optimum Nutrition Serious Mass Gainer has a strong market position in the Indian high-calorie weight gainer segment.
Rs.174.00 Rs.180.00
Best price from Amazon.in Amazon.in
Key Features
Category Weight Gainer
Calories 1250 per serving
Protein 50 grams per serving
Creatine 3 grams per serving
Carbohydrates 250 grams per serving
Flavor Vanilla
Vitamins & Minerals Included
Vegetarian Yes
Details
About Product: OPTIMUM NUTRITION Serious Mass Gainer powder is a high-calorie weight gainer designed to help individuals gain lean muscle mass and size. This vegetarian formula is packed with essential vitamins, minerals, and a significant amount of protein to support muscle growth and recovery.

Key Features: - Each serving contains 1250 calories, 50 grams of protein, and 3 grams of creatine - Provides 250 grams of carbohydrates for energy and muscle glycogen replenishment - Includes essential vitamins and minerals to support overall health and well-being - Available in a delicious vanilla flavor

For whom: This product is ideal for individuals who have difficulty gaining weight or muscle mass through regular diet and exercise alone. It is suitable for vegetarians looking to supplement their protein intake and increase their calorie consumption to support muscle growth.

Pros: - High-calorie formula for weight gain - Contains a significant amount of protein for muscle recovery and growth - Includes essential nutrients for overall health - Vegetarian-friendly option

Cons: - High calorie content may not be suitable for individuals looking to lose weight - Some users may find the taste of the vanilla flavor overpowering

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a comprehensive blend of vitamins, minerals, protein, and creatine GFK
Brand Strength 20 10 Established reputation of Optimum Nutrition in India Euromonitor
Category Momentum 20 15 Growing demand for high-calorie weight gainers in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market Statista
Competition 10 6 Facing competition from other established weight gainer brands in India Forbes
Use-case Advantage 5 5 Addresses the need for high-calorie intake for muscle gain Gartner
Final Market Score 100 66/100 (3.30/5) Optimum Nutrition Serious Mass Gainer has a strong market position in the Indian high-calorie weight gainer segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a comprehensive blend of vitamins, minerals, protein, and creatine
    Sources: GFK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established reputation of Optimum Nutrition in India
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for high-calorie weight gainers in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Statista
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established weight gainer brands in India
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for high-calorie intake for muscle gain
    Sources: Gartner
Summary
Optimum Nutrition Serious Mass Gainer has a strong market position in the Indian high-calorie weight gainer segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.174.00 Rs.180.00

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Rs.174.00 Rs.180.00