Olivia Skinsync Pan Cake 30g Full Coverage Waterproof Makeup Base Velvety Matte Finish Hides Blemishes Sweat Resistant UV Protection Long Lasting Crease Free Wear IVY 1

Olivia Skinsync Pan Cake 30g Full Coverage Waterproof Makeup Base Velvety Matte Finish Hides Blemishes Sweat Resistant UV Protection Long Lasting Crease Free Wear IVY 1

Key Features: - Full coverage waterproof makeup base - Velvety matte finish - Hides blemishes - Sweat resistant - UV protection - Long lasting - Crease free wear

For whom: Olivia Skinsync Pan Cake is perfect for those who want a full coverage makeup base that will stay put all day. Whether you have blemishes to hide, need sweat resistance, or want UV protection, this product has you covered.

Pros: - Provides full coverage - Long lasting formula - Matte finish - Sweat resistant - UV protection

Cons: - May be too heavy for those looking for a lighter coverage - Limited shade range

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of features desired by Indian consumers.	Vogue India
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for primers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from other primer brands in the market.	Cosmopolitan India
Use-case Advantage	5	5	Addresses specific needs of Indian consumers for long-lasting and sweat-resistant makeup.	Elle India
Final Market Score	100	76/100 (3.80/5)	Competitively positioned primer with strong brand loyalty in a growing market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—