Old Spice High Endurance Deodorant Stick Whitewater for Men Pack of 1 50ml

This Old Spice High Endurance Deodorant Stick in the Whitewater scent is perfect for men who want long-lasting odor protection. The fresh and clean scent will keep you feeling confident all day long.

Key Features:
- Provides long-lasting odor protection
- Fresh and clean Whitewater scent
- Convenient stick form for easy application
- Pack of 1, 50ml size is perfect for on-the-go use

For Whom:
Men who are looking for a reliable and effective deodorant that will keep them feeling fresh and confident throughout the day.

Pros:
- Long-lasting odor protection
- Fresh and clean scent
- Easy to use stick form
- Convenient size for travel

Cons:
- Scent may be too strong for some individuals
- May leave white residue on dark clothing

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian male consumers.	Market Research India
Brand Strength	20	18	Strong brand recognition and loyalty in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for men's grooming products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Insights
Competition	10	8	Facing moderate competition from both local and international brands.	Euromonitor
Use-case Advantage	5	5	Addresses specific needs of Indian consumers in terms of long-lasting fragrance.	Consumer Reports
Final Market Score	100	76/100 (3.80/5)	Strong brand with good fit for Indian market, facing moderate competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—