Olay Moisturizing Cream Nourishing and moisturizing ingredients All day moisture Improves skin softness and smoothness Suitable for Normal Dry Oily Combination skin 100 gm

The Olay Moisturizing Cream is a nourishing and moisturizing cream that provides all day moisture to the skin. It contains ingredients that help improve skin softness and smoothness, leaving you with hydrated and healthy-looking skin.
This cream is suitable for all skin types, including normal, dry, oily, and combination skin. It is lightweight and non-greasy, making it perfect for everyday use.
Key features of the Olay Moisturizing Cream include its long-lasting hydration, quick absorption into the skin, and its ability to improve skin texture over time. It is dermatologist-tested and safe for daily use.
Pros: - Provides all day moisture - Improves skin softness and smoothness - Suitable for all skin types - Lightweight and non-greasy Cons: - May not be hydrating enough for extremely dry skin - Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a range of benefits suitable for various skin types in the Indian market	Euromonitor
Brand Strength	20	15	Olay is a well-established and trusted brand in India	Brandwatch
Category Momentum	20	10	Growing demand for skincare products in India	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in India	AC Nielsen
Competition	10	6	Facing strong competition from other established skincare brands in India	Kantar
Use-case Advantage	5	5	Addresses key skin concerns for Indian consumers	GfK
Final Market Score	100	66/100 (3.30/5)	Olay Moisturizing Cream is well-positioned in the competitive Indian skincare market.

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