O3 Brightening Face Cream SPF 30 Sunscreen for Brightening UVA UVB Sun Tan Protection 50g

About Product: The O3 Brightening Face Cream SPF 30 Sunscreen is specially formulated to provide protection against UVA and UVB rays, while also helping to brighten the skin. It comes in a convenient 50g size that is easy to carry around and apply anytime, anywhere.

Key Features: - SPF 30 protection against UVA and UVB rays - Helps to brighten the skin - Lightweight and non-greasy formula - Suitable for all skin types

For whom: This face cream is ideal for anyone looking to protect their skin from the sun while also brightening their complexion. It is suitable for all skin types and can be used daily as part of your skincare routine.

Pros: - Provides protection against both UVA and UVB rays - Helps to brighten the skin - Lightweight and non-greasy formula is easy to apply - Comes in a convenient 50g size

Cons: - May not be sweat-proof or waterproof - Some users may find the SPF 30 level to be inadequate for long periods of sun exposure.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers SPF 30 protection and UVA UVB sun tan protection, meeting market expectations.	Vogue India
Brand Strength	20	18	Established brand with a reputation for quality skincare products.	Brand Equity
Category Momentum	20	15	Growing demand for brightening skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar brightening face creams in the market.	Retail360
Competition	10	0	Highly competitive market with many established and emerging brands.	ET Retail
Use-case Advantage	5	3	Provides sun tan protection, a key need for Indian consumers.	Beauty Insider
Final Market Score	100	66/100 (3.30/5)	Competitively priced brightening face cream with SPF 30 and UVA UVB protection.

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