Nykaa Cosmetics Eyes On Me 4 in 1 Quad Eyeshadow Palette Work to Play

Nykaa Cosmetics Eyes On Me 4 in 1 Quad Eyeshadow Palette Work to Play

- This eyeshadow palette from Nykaa Cosmetics is a versatile product that offers four different shades in one compact palette.

Key Features: - The palette contains a mix of matte and shimmer shades, allowing for endless eye makeup looks. - The shadows are highly pigmented and blend easily for a seamless application. - The compact size makes it perfect for travel or on-the-go touch-ups. - The long-lasting formula ensures your eye makeup will stay put all day. For whom: - This eyeshadow palette is perfect for makeup enthusiasts looking for a versatile and high-quality product. - It is suitable for all skin tones and can be used to create a variety of looks, from natural to bold. Pros: - Highly pigmented shades - Versatile palette with a mix of matte and shimmer shades - Long-lasting formula - Compact size perfect for travel Cons: - Some users may find the palette to be a bit pricey compared to other drugstore options.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Palette offers versatile shades suitable for various occasions.	Vogue
Brand Strength	20	10	Nykaa is a well-established brand in the Indian cosmetics market.	Euromonitor
Category Momentum	20	15	Eyeshadow category growing rapidly in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar eyeshadow palettes in India.	Elle
Competition	10	1	Facing strong competition from established and emerging eyeshadow brands.	Cosmopolitan
Use-case Advantage	5	5	Versatile palette suitable for day to night makeup looks.	Grazia
Final Market Score	100	66/100 (3.30/5)	Nykaa Cosmetics Eyes On Me 4 in 1 Quad Eyeshadow Palette is a competitive offering in the growing Indian eyeshadow market.

Factor	Rating (out of 5)	Notes
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