Nykaa All Day Matte 12Hr Oil Control Face Compact Powder With SPF 15 PA Sand 04

Nykaa All Day Matte 12Hr Oil Control Face Compact Powder With SPF 15 PA Sand 04

The Nykaa All Day Matte Compact Powder is a long-lasting face powder that helps control oil and shine for up to 12 hours. It also contains SPF 15 PA to protect your skin from the harmful effects of the sun.

Key Features: - Long-lasting formula - Oil control for up to 12 hours - SPF 15 PA for sun protection - Matte finish

This compact powder is suitable for those with oily or combination skin who struggle with shine throughout the day. It is also great for those looking for a convenient option to touch up their makeup on the go.

Pros: - Controls oil and shine - Long-lasting formula - Sun protection - Matte finish Cons: - May not be suitable for dry skin types

Overall, the Nykaa All Day Matte Compact Powder is a great option for those looking for a long-lasting, oil-controlling powder with added sun protection.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like 12Hr oil control and SPF 15 are highly sought after in Indian market.	Vogue
Brand Strength	20	18	Nykaa's strong brand presence and trust in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	8	Facing strong competition from established compact powder brands in India.	Cosmopolitan
Use-case Advantage	5	5	Addresses the need for long-lasting and oil control makeup in humid Indian climate.	Femina
Final Market Score	100	76/100 (3.80/5)	Nykaa All Day Matte 12Hr Oil Control Face Compact Powder is a strong contender in the Indian compact powder market segment.

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