Nykaa All Day Matte 12Hr Oil Control Face Compact Powder With SPF 15 PA Ivory 01

Nykaa All Day Matte 12Hr Oil Control Face Compact Powder With SPF 15 PA Ivory 01

The Nykaa All Day Matte 12Hr Oil Control Face Compact Powder is a long-lasting compact powder that helps control oil and shine on the face for up to 12 hours. It also contains SPF 15 PA to protect the skin from harmful UV rays.
Key Features: - 12-hour oil control - Matte finish - SPF 15 PA protection - Ivory shade (01) - Easy to carry compact packaging
This compact powder is suitable for those with oily or combination skin types who struggle with excess oil and shine throughout the day. It is perfect for those looking for a long-lasting matte finish without caking or settling into fine lines.
Pros: - Long-lasting oil control - Matte finish without cakiness - SPF protection for daily use - Portable compact for touch-ups on the go
Cons: - Limited shade range (Ivory 01 may not suit all skin tones)

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like 12Hr oil control and SPF 15 are highly sought after in India.	Vogue
Brand Strength	20	18	Nykaa's strong brand presence and trust in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for compact powders in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from established and new brands in the segment.	Cosmopolitan
Use-case Advantage	5	5	Addresses the need for long-lasting matte finish in Indian climate.	Elle
Final Market Score	100	76/100 (3.80/5)	Nykaa All Day Matte 12Hr Oil Control Face Compact Powder is well-positioned in the Indian market with strong brand presence and competitive pricing.

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