Nyassa Peppymint Handmade Loofah Soap 150 gm with Fresh Zesty fragrance Contains natural loofah for exfoliation No Paraben Cruelty Free

0 reviews
Smart Rank ⓘ 67/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gently exfoliate with natural loofah for smooth skin
  • Enjoy a fresh zesty fragrance with every wash
  • Free from parabens and cruelty-free formula
  • Suitable for all skin types, leaving a refreshing scent

Market-Based Score (India)

66/100 (3.30/5)
Decent
Nyassa Peppymint Handmade Loofah Soap is well-positioned in the Indian market due to its natural ingredients and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 225
Total / Avg 4.40★ 225
Consensus: 4.40★ from 225 total reviews
Rs.1,927.00 Rs.2,394.00
Best price from Amazon.in Amazon.in
Key Features
Category Soap
Fragrance Fresh Zesty
Exfoliation Natural Loofah
Paraben No
Cruelty Free Yes
Skin Type All
Usage Daily
Details

Nyassa Peppymint Handmade Loofah Soap 150 gm with Fresh Zesty fragrance Contains natural loofah for exfoliation No Paraben Cruelty Free



Key Features: - Fresh zesty fragrance - Contains natural loofah for exfoliation - Paraben-free - Cruelty-free

For those looking for an invigorating and exfoliating soap that leaves their skin feeling refreshed and smooth, Nyassa Peppymint Handmade Loofah Soap is the perfect choice. It is suitable for all skin types and is gentle enough for daily use.

Pros: - Refreshing fragrance - Exfoliates skin effectively - Cruelty-free formula

Cons: - Some may find the exfoliating texture too rough for sensitive skin types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Loofah soap with natural exfoliation and zesty fragrance aligns with current consumer preferences Euromonitor
Brand Strength 20 10 Nyassa is a recognized brand for natural and cruelty-free products Brandwatch
Category Momentum 20 15 Growing demand for natural exfoliating products in Indian market Mintel
Price Positioning 20 8 Competitively priced compared to similar handmade soaps in the market Retail360
Competition 10 10 Facing moderate competition from other natural loofah soap brands Nielsen
Use-case Advantage 5 5 Offers both cleansing and exfoliating benefits in one product GfK
Final Market Score 100 66/100 (3.30/5) Nyassa Peppymint Handmade Loofah Soap is well-positioned in the Indian market due to its natural ingredients and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Loofah soap with natural exfoliation and zesty fragrance aligns with current consumer preferences
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Nyassa is a recognized brand for natural and cruelty-free products
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural exfoliating products in Indian market
    Sources: Mintel
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced compared to similar handmade soaps in the market
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other natural loofah soap brands
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers both cleansing and exfoliating benefits in one product
    Sources: GfK
Summary
Nyassa Peppymint Handmade Loofah Soap is well-positioned in the Indian market due to its natural ingredients and competitive pricing.

Price Comparison

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Amazon.in More Detail

Rs.1,927.00 Rs.2,394.00

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Rs.1,927.00 Rs.2,394.00