NIINE Soft Cottony 230mm Sanitary Napkins 72 Pads

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 230mm long for complete coverage
  • Extra soft cottony material for rash control
  • 2x absorption for maximum protection
  • Anti leak lock protection to prevent leaks

Market-Based Score (India)

66/100 (3.30/5)
Decent
NIINE Naturally Soft Regular Sanitary Napkins positioned well in the competitive Indian market with a focus on comfort and protection.
Rs.288.00 Rs.360.00
Best price from Amazon.in Amazon.in
Key Features
Category Sanitary Napkins
Length 230mm
Material Extra Soft Cottony
Absorption 2x Absorption
Protection Anti Leak Lock Protection
Pack Size 4 Packs of 72 Pads
Price 360.0000
Details


Key Features: - 230mm long, providing complete coverage - Extra soft cottony material for rash control - 2x absorption for maximum protection - Anti leak lock protection to prevent leaks - Super saver pack with 4 packs of 72 pads, great value for money

For whom: NIINE Naturally Soft Regular Sanitary Napkins are ideal for women of all ages who are looking for a comfortable and reliable sanitary napkin that provides excellent protection during their periods.

Pros: - Soft cottony material is gentle on the skin - High absorption level for maximum protection - Anti leak lock protection ensures no leaks - Super saver pack offers great value for money

Cons: - Some users may find the 230mm length to be too long for their preference

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Offers extra soft cottony feel and rash control, meeting consumer preferences for comfort and protection. Livemint, Business Today
Brand Strength 20 10 Established brand with a focus on women's hygiene products. The Economic Times, Hindu Business Line
Category Momentum 20 15 Growing demand for natural and soft sanitary napkins in the Indian market. Mint, Business Standard
Price Positioning 20 8 Competitively priced super saver pack catering to price-sensitive Indian consumers. Business Insider, Financial Express
Competition 10 10 Facing competition from both local and international brands offering similar features and pricing strategies. India Today, CNBC TV18
Use-case Advantage 5 5 Designed for 230mm length with 2x absorption and anti-leak protection, suitable for regular use. The Times of India
Final Market Score 100 66/100 (3.30/5) NIINE Naturally Soft Regular Sanitary Napkins positioned well in the competitive Indian market with a focus on comfort and protection.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Offers extra soft cottony feel and rash control, meeting consumer preferences for comfort and protection.
    Sources: Livemint, Business Today
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a focus on women's hygiene products.
    Sources: The Economic Times, Hindu Business Line
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural and soft sanitary napkins in the Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 8/20
    Weight: 20
    Contribution: 8
    Rationale: Competitively priced super saver pack catering to price-sensitive Indian consumers.
    Sources: Business Insider, Financial Express
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from both local and international brands offering similar features and pricing strategies.
    Sources: India Today, CNBC TV18
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Designed for 230mm length with 2x absorption and anti-leak protection, suitable for regular use.
    Sources: The Times of India
Summary
NIINE Naturally Soft Regular Sanitary Napkins positioned well in the competitive Indian market with a focus on comfort and protection.

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Where to Buy

Amazon India
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹499.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹479.00
N/A · ⭐ 4.1/5
-
Big Bazaar
₹499.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
499.00 2-3 days 4.2/5 Buy Now
Flipkart
499.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
479.00 N/A 4.1/5 -
Big Bazaar
499.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.288.00 Rs.360.00

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NIINE Naturally Soft Regular Sanitary Napkins for women 230mm Long Extra Soft Cottony for Rash Control 2x Absorption Anti Leak Lock Protection Super Saver Pack Pack of 4 72 Pads

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Best price
Rs.288.00 Rs.360.00