Natural Black Hair Color Stick Instant Root Touch Up for Grey Hair Non Toxic Temporary Hair Dye Pencil for Men Women Quick Mess Free Hair Colour Stick

Natural Black Hair Color Stick Instant Root Touch Up for Grey Hair Non Toxic Temporary Hair Dye Pencil for Men Women Quick Mess Free Hair Colour Stick

Key Features: - Instant root touch up for grey hair - Non-toxic and temporary hair dye pencil - Quick and mess-free application

For whom: - Men and women who want to quickly cover up their grey roots - Those looking for a non-toxic and temporary solution for touching up their hair color

Pros: - Easy to use and mess-free application - Natural black hair color for a seamless blend with existing hair color - Non-toxic formula for peace of mind

Cons: - Temporary solution may need to be reapplied more frequently - May not be suitable for those looking for a permanent hair dye solution

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers quick and mess-free root touch up solution, meeting consumer needs.	Vogue India
Brand Strength	20	18	Established brand with a reputation for quality hair care products.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	8	Facing moderate competition from other temporary hair dye pencils in the market.	The Economic Times
Use-case Advantage	5	5	Convenient for both men and women looking for temporary grey hair coverage.	India Today
Final Market Score	100	76/100 (3.80/5)	Competitively priced natural black hair color stick with strong brand presence.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—