Mypro Sport Nutrition Plant Protein Powder Pea Brown Rice Protein 23g protein 22 Vitamins minerals 5g BCAA Plant Based Vegan Protein Supplement For Men Women Chocolate Flavour 1000 Gm

About the Product: Mypro Sport Nutrition Plant Protein Powder is a high-quality protein supplement that is derived from a blend of pea and brown rice protein. With 23g of protein per serving, this plant-based powder is a great option for those looking to increase their protein intake.

Key Features: In addition to the protein content, this powder also contains 22 essential vitamins and minerals to support overall health. It also includes 5g of BCAAs (branched-chain amino acids) to aid in muscle recovery and growth.

For Whom: This plant protein powder is suitable for both men and women looking to build muscle, recover from workouts, or simply increase their daily protein intake. It is vegan-friendly and free from dairy and gluten, making it a great option for those with dietary restrictions.

Pros: - High protein content per serving - Includes essential vitamins and minerals - Contains BCAAs for muscle recovery - Vegan and gluten-free

Cons: - Some users may not enjoy the taste of the chocolate flavor - May be more expensive than other protein powders on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content, essential vitamins, and minerals align well with consumer preferences for fitness supplements.	Gartner
Brand Strength	20	10	Established brand with good reputation in sports nutrition sector.	Euromonitor
Category Momentum	20	15	Growing demand for plant-based protein supplements in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Forbes
Competition	10	6	Facing moderate competition from other established plant-based protein brands.	Nielsen
Use-case Advantage	5	5	Tailored for both men and women, offering a versatile protein supplement option.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong contender in the growing Indian market for plant-based protein supplements.

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