Moraze Aphrodite Intense Black Kajal Eyeliner Waterproof Smudge Proof Highly Pigmented Pencil Kajal 0 35 gm

Moraze Aphrodite Intense Black Kajal Eyeliner Waterproof Smudge Proof Highly Pigmented Pencil Kajal 0 35 gm

The Moraze Aphrodite Intense Black Kajal Eyeliner is a waterproof and smudge-proof kajal pencil that delivers highly pigmented color. Its intense black shade adds drama to your eyes with just one swipe. The creamy formula glides on smoothly without tugging or pulling, making it easy to create precise lines or a smoky eye look.
For those who want a long-lasting kajal that stays put all day without fading or smudging, this product is perfect. Whether you're going for a natural look or a bold, statement eye, the Moraze Aphrodite Intense Black Kajal Eyeliner is versatile and can be used to achieve multiple eye makeup looks.
Key Features: - Waterproof and smudge-proof formula - Highly pigmented black color - Easy to apply with smooth application - Long-lasting wear without fading - Can be used to create a variety of eye makeup looks
Pros: - Intense black color that adds drama to the eyes - Long-lasting and doesn't smudge or fade throughout the day - Versatile product that can be used for different eye makeup looks
Cons: - Some users may find the pencil a bit too creamy, leading to potential smudging if not set with powder - Requires a good makeup remover to fully remove the waterproof formula

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Highly pigmented and waterproof features align with market trends.	Vogue India
Brand Strength	20	18	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for kajal products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	8	Facing strong competition from both local and international brands.	Business Standard
Use-case Advantage	5	5	Versatile for both everyday wear and special occasions.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and feature fit in growing kajal market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—