ME ON Brow Me Up Eyebrow Definer Shade 02 Brown

ME ON Brow Me Up Eyebrow Definer Shade 02 Brown

- ME ON Brow Me Up Eyebrow Definer Shade 02 Brown is a waterproof and long-lasting eyebrow pencil that helps you achieve effortlessly defined and filled-in brows.

- This eyebrow definer features a retractable pencil on one end and a spoolie brush on the other end for easy blending and shaping.

- The shade 02 Brown is perfect for those with medium to dark brown hair color, giving a natural and soft finish to the brows.

- This eyebrow definer is suitable for those who want to enhance their eyebrows with a natural-looking finish that lasts all day.

- Pros: Easy to use, long-lasting formula, waterproof, natural finish.

- Cons: Limited shade range, may need to be sharpened often.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers precise application and long-lasting color.	Elle
Brand Strength	20	18	Well-known brand with good reputation in cosmetics.	Vogue
Category Momentum	20	15	Strong demand for eyebrow colors in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Femina
Competition	10	8	Facing moderate competition from other popular brands.	Harper's Bazaar
Use-case Advantage	5	5	Easy to use for everyday eyebrow grooming.	Cosmopolitan
Final Market Score	100	76/100 (3.80/5)	Well-positioned eyebrow definer with strong brand and features.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—