Manic Panic Classic Cream Semi Permanent Vegan Hair Color 118ml BLUE MOON

Manic Panic Classic Cream Semi Permanent Vegan Hair Color 118ml BLUE MOON

Key Features: - Manic Panic Classic Cream is a semi-permanent hair color that is vegan and cruelty-free. - Comes in a 118ml bottle, perfect for multiple applications or touching up roots. - Blue Moon is a vibrant, deep blue shade that is sure to make a statement.
For whom: - This product is perfect for those looking to add a bold pop of color to their hair. - Great for those who want to experiment with fun and unique shades without committing to permanent dye.
Pros: - Vegan and cruelty-free formula, making it a great option for those who prefer ethical products. - Easy to use at home, no need to visit a salon for a high-quality hair color. - Lasts for several weeks, fading gradually for a natural look.
Cons: - As a semi-permanent color, it will eventually fade and will need to be reapplied to maintain the vibrancy. - May require pre-lightening for the best results on darker hair colors.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Wide range of shades and vegan formula aligns with market preferences.	Euromonitor
Brand Strength	20	10	Manic Panic known for quality and vegan products.	Brandwatch
Category Momentum	20	15	Growing demand for vibrant hair colors in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium brands.	Retail Gazette
Competition	10	6	Facing competition from local and international semi-permanent color brands.	IndiaRetailing
Use-case Advantage	5	5	Long-lasting color retention suitable for fashion-conscious consumers.	Vogue
Final Market Score	100	66/100 (3.30/5)	Manic Panic Blue Moon offers a competitive semi-permanent color option in a growing vibrant hair color market.

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