L Oreal Paris Shampoo Vibrant Revived Colour For Colour treated Hair Protects from UVA UVB Colour Protect 650ml

This L'Oreal Paris shampoo is specially formulated for color-treated hair to help maintain vibrant and revived color. It contains ingredients that protect hair from UVA and UVB rays, which can cause color fading. With a generous 650ml size, this shampoo is sure to last for a long time.

Key features of this shampoo include its ability to protect color-treated hair from damage caused by the sun's rays. It helps maintain the vibrancy of hair color, leaving it looking fresh and revived. The formula is designed to nourish and hydrate hair, leaving it feeling soft and smooth.

This shampoo is suitable for anyone with color-treated hair who wants to maintain the vibrancy of their hair color. Whether you have recently dyed your hair or are looking to extend the life of your color, this shampoo is a great choice for keeping your hair looking its best.

Pros of this shampoo include its ability to protect hair from UVA and UVB rays, its nourishing and hydrating formula, and its generous 650ml size. The shampoo is also easy to use and lathers well, making it a convenient option for daily use.

Cons of this shampoo may include the price, as it is a higher-end product compared to some other shampoos on the market. Some users may also find the scent to be too strong, depending on personal preferences.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers specific benefits for color-treated hair protection against UVA and UVB.	GfK
Brand Strength	20	18	L'Oreal Paris is a well-established and trusted brand in India.	Euromonitor
Category Momentum	20	15	Growing demand for premium hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	8	Facing moderate competition from other premium hair care brands in India.	IRI
Use-case Advantage	5	5	Addresses a common need for color-treated hair protection in India.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position L'Oreal Paris Shampoo well in the Indian market.

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