Khadi Natural Cucumber Aloe Vera Cleansing Milk: Makeup Remover with Shea Kokum Butter, Toning, and Antioxidant-Rich Formula - Suitable for All Skin Types (210ml)

Khadi Natural Cucumber Aloe Vera Cleansing Milk Makeup Remover is a gentle and effective way to remove makeup and cleanse the skin. It is enriched with the goodness of cucumber, aloe vera, shea butter, and kokum butter to nourish the skin while effectively removing impurities.

Key Features: - Contains antioxidants to protect the skin from environmental damage - Suitable for all skin types - Tones and hydrates the skin - 210ml size is perfect for daily use

This cleansing milk makeup remover is ideal for anyone looking for a natural and gentle way to remove makeup and cleanse their skin. It is suitable for all skin types and can be used daily to keep the skin looking fresh and radiant.

Pros: - Gentle formula suitable for sensitive skin - Nourishing ingredients leave the skin feeling soft and hydrated - Removes makeup effectively without stripping the skin of its natural oils Cons: - Some may find the formula to be too thick for their liking - May not fully remove waterproof makeup without multiple applications

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a combination of makeup removal, toning, and antioxidant benefits suitable for diverse skin types.	IndiaRetailing
Brand Strength	20	10	Khadi Natural is a well-known brand in India with a focus on natural ingredients.	Brandwatch
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Euromonitor
Competition	10	6	Facing competition from both established and emerging natural skincare brands in India.	BusinessToday
Use-case Advantage	5	5	Addresses multiple skincare needs in one product, providing convenience to consumers.	Retail4Growth
Final Market Score	100	66/100 (3.30/5)	Khadi Natural Cucumber Aloe Vera Cleansing Milk offers a well-rounded natural skincare solution for Indian consumers.

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