Keya Seth HD Pressed Powder 2 in 1 Shade 04 12gm

Keya Seth HD Pressed Powder 2 in 1 Shade 04 12gm

The Keya Seth HD Pressed Powder is a versatile 2 in 1 product that acts as a foundation and powder, providing a smooth and flawless finish to your makeup.

Key Features: - Acts as a foundation and powder - Provides a smooth and flawless finish - Long-lasting formula - Easy to apply and blend - Suitable for all skin types

For whom: This product is perfect for anyone looking for a multi-functional makeup product that can streamline their beauty routine. It is suitable for all skin types and skin tones.

Pros: - Versatile 2 in 1 product - Smooth and flawless finish - Long-lasting formula - Easy to apply and blend - Suitable for all skin types

Cons: - May not provide full coverage for all skin concerns - Limited shade range for different skin tones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers 2-in-1 functionality and suitable for Indian skin tones.	Vogue India
Brand Strength	20	10	Keya Seth is a recognized brand in the Indian beauty industry.	Brandwatch
Category Momentum	20	15	Growing demand for concealers in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Beauty Bulletin
Competition	10	8	Facing competition from established international brands in the segment.	Cosmopolitan India
Use-case Advantage	5	3	Provides long-lasting coverage for blemishes and dark spots.	Elle India
Final Market Score	100	66/100 (3.30/5)	Keya Seth HD Pressed Powder 2-in-1 Shade 04 12g offers a competitive solution in the Indian concealer market.

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