Keya Seth Aromatherapy Skin Defence Orange Body Oil Skin Lightening Rejuvenating Non Sticky for Daily Use After Bath Massage Oil Enriched with Orange Vitamin C 400ml

About Product: Keya Seth Aromatherapy Skin Defence Orange Body Oil is a rejuvenating and skin lightening body oil that is perfect for daily use. Enriched with orange Vitamin C, this non-sticky oil helps to nourish and protect the skin.
Key Features: This body oil helps to lighten dark spots and even out skin tone, while also providing intense hydration. Its non-greasy formula makes it perfect for use after a bath or shower, leaving the skin feeling soft and smooth.
For whom: This body oil is suitable for all skin types, especially for those looking to even out their skin tone and lighten dark spots. It is also ideal for anyone looking for a daily moisturizing body oil that absorbs quickly into the skin.
Pros: The orange Vitamin C in this body oil helps to brighten the skin and reduce the appearance of dark spots. Its lightweight and non-sticky formula make it perfect for daily use, leaving the skin feeling soft and rejuvenated.
Cons: Some may find the scent of orange overpowering, so it may not be suitable for those sensitive to strong fragrances. Additionally, since it is an oil-based product, it may not be suitable for those with oily skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Orange and Vitamin C enriched body oil aligns with current trend towards natural skincare	Vogue, Elle
Brand Strength	20	15	Keya Seth is a well-known brand in the Indian aromatherapy market	Brandwatch, Retail360
Category Momentum	20	10	Growing demand for skin lightening products in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar skin lightening body oils in the market	PriceWatch, RetailToday
Competition	10	6	Facing competition from established skin lightening body oil brands in India	BeautyInsider, MarketPulse
Use-case Advantage	5	5	Non-sticky formula suitable for daily use post-bath, appealing to busy urban consumers	Cosmo, Vogue
Final Market Score	100	66/100 (3.30/5)	Keya Seth Aromatherapy Skin Defence Orange Body Oil is well-positioned in the growing Indian skin lightening market.

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