Just Herbs Pink Plush Born To Blush Lightweight Long Stay Smooth Texture Moisturises Hydrates Dewy Glow Blush Stick with Shea Butter Cica for Eyes Cheeks and Lips For Women 14g

Just Herbs Pink Plush Born To Blush Lightweight Long Stay Smooth Texture Moisturises Hydrates Dewy Glow Blush Stick with Shea Butter Cica for Eyes Cheeks and Lips For Women 14g

The Just Herbs Pink Plush Born To Blush is a lightweight blush stick with a smooth texture that provides long-lasting wear. Formulated with Shea Butter and Cica, this blush stick moisturizes and hydrates the skin while giving it a dewy glow. It can be used on the eyes, cheeks, and lips, making it a versatile product for women.
Key Features: - Lightweight blush stick - Smooth texture - Long-lasting wear - Formulated with Shea Butter and Cica - Moisturizes and hydrates the skin - Gives a dewy glow - Can be used on eyes, cheeks, and lips - Suitable for women
For whom: This blush stick is perfect for women who want a versatile product that can be used on multiple areas of the face. Whether you're looking to add a pop of color to your cheeks, eyes, or lips, this blush stick is a great option.
Pros: - Lightweight and long-lasting - Smooth texture for easy application - Moisturizes and hydrates the skin - Gives a dewy glow - Versatile product for eyes, cheeks, and lips Cons: - Some users may prefer a powder blush over a stick formula - Limited shade range

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shea Butter and Cica align with Indian preference for skincare-infused makeup.	Vogue India
Brand Strength	20	15	Just Herbs known for natural ingredients, resonates with Indian consumers.	Brandwatch
Category Momentum	20	10	Growing demand for dewy finish blush sticks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the features offered in the Indian market.	Retail360
Competition	10	6	Facing competition from established and emerging brands in the blush stick segment in India.	BeautyLaunchpad
Use-case Advantage	5	5	Long stay formula suitable for Indian weather conditions.	Elle India
Final Market Score	100	66/100 (3.30/5)	Competitively positioned dewy blush stick with natural ingredients for Indian consumers.

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