Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Peach Punch

Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Peach Punch

- The Insight Cosmetics On The Go Blush Stick is a convenient and easy-to-use blush stick that provides long-lasting color payoff.

- Key Features of this blush stick include its easy application, infused with Vitamin E for added skincare benefits, and a weight of 6.5gm for portability.

- This product is suitable for individuals looking for a quick and effortless way to add a pop of color to their cheeks on the go.

- Pros of the Insight Cosmetics On The Go Blush Stick include its long-lasting formula, easy color payoff, and the added nourishment of Vitamin E. However, some users may find the shade Peach Punch to be too light for their liking.

- Cons may include its limited shade range and the need for touch-ups throughout the day for those with oily skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long-lasting formula and easy color payoff align with current consumer preferences.	Kantar
Brand Strength	20	15	Established brand with loyal customer base in cosmetics industry.	Euromonitor
Category Momentum	20	10	Growing demand for face blush products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from other popular blush stick brands.	Forrester
Use-case Advantage	5	5	Convenient on-the-go blush stick ideal for busy urban consumers.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Well-positioned blush stick with strong brand backing and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—