Insight Cosmetics Liquid Eyeshadow Waterproof Smooth Glide Formula Highly Pigmented Eyeshadow With Radiant Shimmer Finish Non Transfer Insta Dry Long Wearing Eyeshadow 3 gm Very Nude

Insight Cosmetics Liquid Eyeshadow Waterproof Smooth Glide Formula Highly Pigmented Eyeshadow With Radiant Shimmer Finish Non Transfer Insta Dry Long Wearing Eyeshadow 3 gm Very Nude

Insight Cosmetics Liquid Eyeshadow is a top-of-the-line product that offers a highly pigmented eyeshadow with a radiant shimmer finish. Its smooth glide formula makes it easy to apply and blend on the eyelids. The liquid eyeshadow dries instantly to a non-transferable finish, ensuring that your eye makeup stays put all day long.

For makeup enthusiasts who are looking for a long-wearing eyeshadow that is easy to apply and gives a bold, shimmery finish, this product is a must-have. Whether you're heading to a party or a day at the office, this liquid eyeshadow will elevate your look and add a touch of glam.

Pros:
- Highly pigmented formula for intense color payoff
- Smooth glide formula for easy application and blending
- Long-wearing and non-transferable finish
- Radiant shimmer finish for a glam look

Cons:
- Some may find the formula to be too drying
- Limited shade range compared to other brands
- May need a primer for longer wear time

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key features like waterproof, highly pigmented, and long-lasting.	IDC
Brand Strength	20	18	Established brand with good reputation in cosmetics industry.	Euromonitor
Category Momentum	20	15	Growing demand for eyeshadow products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Canalys
Competition	10	8	Facing moderate competition from other brands offering similar features.	Nielsen
Use-case Advantage	5	5	Addresses the need for a natural nude eyeshadow look.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong product with competitive pricing and good feature fit for the Indian eyeshadow market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—