Hilary Rhoda Gel Showstopper Eyeliner Smudge Proof Metallic Glitter Water Resistant 5Ml Rose Gold Shimmer Shade 11 5 ml Pack of 1

Hilary Rhoda Gel Showstopper Eyeliner Smudge Proof Metallic Glitter Water Resistant 5Ml Rose Gold Shimmer Shade 11 5 ml Pack of 1

The Hilary Rhoda Gel Showstopper Eyeliner is a high-quality eyeliner that is smudge-proof, water-resistant, and contains metallic glitter for a stunning look. It comes in a beautiful rose gold shimmer shade that is perfect for adding a touch of glamour to any makeup look.
Key Features include being smudge-proof, water-resistant, metallic glitter, and a beautiful rose gold shimmer shade.
This eyeliner is perfect for anyone who wants to add a touch of sparkle to their makeup look. It is great for special occasions or for anyone who wants to make a statement with their eyeliner.
Pros: - Long-lasting formula - Smudge-proof - Water-resistant - Beautiful metallic glitter finish - Rose gold shimmer shade adds a touch of glamour Cons: - May be difficult to remove - Some users may find the glitter to be too bold for everyday wear

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rose Gold Shimmer and Water-Resistant are on-trend features.	Vogue India
Brand Strength	20	18	Hilary Rhoda known for quality and trendy cosmetics.	Brandwatch
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium eyeliners.	Retail Today
Competition	10	8	Facing competition from established and emerging brands in the segment.	Cosmopolitan India
Use-case Advantage	5	5	Versatile for both day and evening makeup looks.	Elle India
Final Market Score	100	76/100 (3.80/5)	Strong contender in the Indian eyeliner market with trendy features and competitive pricing.

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