Fixderma Shadow Sunscreen Gel SPF 50 PA Broad Spectrum UVA UVB Protection 40g - Pack of 1 - Unisex

Fixderma Shadow Sunscreen SPF 50 PA Gel is a broad spectrum sunscreen that provides protection against both UVA and UVB rays. It comes in a convenient 40g pack, making it ideal for on-the-go use.

Key features of this sunscreen include its high sun protection factor of SPF 50, which helps to prevent sunburn and skin damage caused by UV radiation. The gel formula is lightweight and non-greasy, making it suitable for all skin types.

This sunscreen is suitable for both men and women who are looking for a reliable sunscreen to protect their skin from the harmful effects of the sun. It is especially beneficial for those who spend a lot of time outdoors or participate in outdoor activities.

Pros: - High sun protection factor of SPF 50 - Lightweight and non-greasy gel formula - Provides broad spectrum protection against UVA and UVB rays - Suitable for all skin types Cons: - Some users may find the gel texture less moisturizing than a cream sunscreen - May require more frequent reapplication for prolonged sun exposure.

Overall, Fixderma Shadow Sunscreen SPF 50 PA Gel is a great option for those seeking a high level of sun protection in a lightweight and non-greasy formula.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	High SPF, PA rating, and broad-spectrum protection align well with market needs.	Mintel
Brand Strength	20	10	Fixderma is a recognized brand in the skincare segment.	Brandwatch
Category Momentum	20	15	Growing demand for sun protection products in Indian market.	Euromonitor
Price Positioning	20	8	Competitively priced compared to similar products in the market.	Retail360
Competition	10	10	Facing moderate competition from established and emerging sunscreen brands.	MarketWatch
Use-case Advantage	5	5	Suitable for both men and women, offering convenience and versatility.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Fixderma Shadow Sunscreen Gel offers a well-rounded sun protection solution in a competitive market.

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