Faces Canada Ultime Pro Intense Gel Kajal 1 2 g Includes Sharpener Black

Faces Canada Ultime Pro Intense Gel Kajal 1 2 g Includes Sharpener Black

The Faces Canada Ultime Pro Intense Gel Kajal is a highly pigmented kajal that glides on smoothly and stays put all day long. It comes with a convenient sharpener for precise application every time.

Key Features:
- Intensely pigmented gel formula
- Waterproof and smudge-proof
- Comes with a sharpener for precise application
- Long-lasting formula

This kajal is perfect for anyone looking for a bold and dramatic eye makeup look. Whether you have oily eyelids or need a kajal that lasts all day, this product is perfect for you.

Pros:
- Highly pigmented and long-lasting formula
- Waterproof and smudge-proof
- Comes with a sharpener for convenience

Cons:
- Some users may find it a bit difficult to remove
- May need to be reapplied throughout the day for a fresh look

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product offers intense color and comes with a sharpener	GfK
Brand Strength	20	18	Faces Canada is a well-established brand in India	Euromonitor
Category Momentum	20	15	Growing demand for kajal products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	IRI
Competition	10	10	Facing competition from both local and international brands	Nielsen
Use-case Advantage	5	3	Versatile for both everyday and special occasions	Kantar
Final Market Score	100	76/100 (3.80/5)	Faces Canada Ultime Pro Intense Gel Kajal is a strong contender in the growing Indian kajal market.

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